Posts tagged Big Data
Why Brainsights needs a Philosophy, and Why that Philosophy is Fundamentally “Openness” and “Data respect”

Brainsights is a business that uses brain data to improve content. Regardless of whether that content is an advertisement, a show, or a public service announcement, packaging or even space design, we rely on our community of users – and their brains - to power this model. In exchange, we provide our community with economic, social and – when we host BrainFood parties - nutritional value.

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